BACKGROUND
EDICOM is one of the largest international benchmarks in the development of platforms for data transmission between companies.
With over 15,000 clients in 70 countries around the world with headquarters in USA, Spain, France, Italy, Mexico, Brazil, Argentina, Germany, Colombia, Chile, and Netherlands, Edicom works with some of the most important companies worldwide such as Red Bull, L’oréal, Nintendo, Sony, Nestlé, Procter & Gamble, Harrods and Fnac.
GOAL
To develop and execute a digital marketing performance strategy to capture leads in the Brazilian market.
OUR WORK
We developed 2 microsites for different services optimized for conversion (CRO) and carried out an audit in Edicom’s Google Ads account, implementing a complete restructure, and optimizing campaigns to increase conversions and lower the cost per lead.